Blog Posts — blog

At Innocence & Attitude, we’re passionate about stocking pieces that reflect the
unique personality and lifestyle of our customers, modern women and teens who
want their wardrobe to feel both effortless and elevated. That’s why we are proud to
carry Foxwood, a brand that has become a firm favourite in-store for all the right
reasons.
Foxwood is where casual comfort meets polished style. Born from the creators of
Elm Lifestyle, this brand knows how to blend feminine silhouettes with everyday
wearability, and the result is nothing short of magic. Every piece from Foxwood is
thoughtfully designed to work for your real, everyday life, whether you’re doing the
school run, catching up with friends over coffee, heading to work, or enjoying a laid-
back weekend.

The Perfect Fit for Innocence & Attitude
When selecting brands for Innocence & Attitude, we look for collections that combine
quality, comfort, and versatility with a little something special.  Styles that feel on-
trend without being trend-driven. Foxwood ticks every box. Their collections feature
flattering cuts, premium fabrics, and clever details that elevate basics to something
you’ll reach for again and again.
Foxwood’s use of muted tones, relaxed lines, and soft textures makes each piece
effortlessly wearable across seasons. Their clothing is the ultimate layering dream
for Autumn and Winter and is just as easy to mix and match when the weather
warms up. Whether it's their iconic fleece crews, flowy dresses, structured pants, or
beautifully tailored jackets, there’s something for every wardrobe and every moment.

Quality That Lasts
We know our customers value investment pieces that look as good after the tenth
wear as they do on the first, and that’s exactly what you get with Foxwood. Their
commitment to quality is clear in every stitch. Fabrics are soft yet durable, and the
craftsmanship ensures your pieces stay in shape and colour wash after wash. It’s
stylish fashion with substance, something we stand behind proudly.

Stylish for All Ages
One of the things we love most about Foxwood is how ageless the designs are.
Teens love the relaxed vibe and easy layering options, while women in their 30s,
40s, and beyond adore how put-together and flattering the pieces feel. Whether
you’re buying a timeless pair of jeans or adding a staple crew to your weekend
wardrobe, Foxwood delivers that perfect balance of style and comfort.

Try It for Yourself
At Innocence & Attitude, we’re here to help you find those wardrobe heroes that
you’ll love wearing on repeat, and Foxwood is full of them. Come in and try on the
latest collection, or browse online to see why this brand is one of our top picks. If
you’re after versatile, elevated basics with a hint of attitude, you’re going to love what
Foxwood has to offer.

While the sun is still shining and the temperatures are soaring, the change of season
is just around the corner. Autumn in Australia doesn’t mean an instant switch to cold
weather, we often experience warm days well into the season. That’s why having a
versatile wardrobe is key! Whether you need lightweight, breathable options for
the lingering heat or cozy layers for those cooler mornings and evenings,
Innocence & Attitude has everything you need for the whole family. From bold
graphics and essential basics to denim, trackies and jackets, we’ve got
you covered no matter what the weather throws at you!

For the Boys
Autumn is all about layering up while still keeping things fun and functional for the boys.
This season, we’re bringing in a fresh mix of jeans, tees and hoodies, from bold graphic
designs to classic, everyday basics. Tracksuits remain a go-to for both comfort and style,
perfect for school, weekend outings or just hanging out.

And for those warm Autumn days, shorts and tees are available all year round at Innocence & Attitude, making sure you're always covered no matter the season.

For the Girls
Comfort meets style with the return of matching hoodie and trackie sets in 2025. Offering an effortless and on-trend look.

One of the biggest changes this season? More jeans than ever before! Our
expanded denim range gives girls plenty of options, from relaxed styles to fitted favourites.
Plus, basic tees are making a comeback in a big way, with Eve Girl leading the
charge. Perfect for layering under jackets or wearing solo on milder days.

For the Men
We know guys like to keep things simple but stylish, and this season is all about trackies,
jeans, tees and hoodies in easy-to-wear styles. Bold graphics are taking centre stage in
mens fashion, with standout prints that make a statement while staying effortlessly cool.
Whether you’re after casual weekend wear or laid-back street style, we’ve got the essentials you need.

For the Ladies
Denim remains a staple in every wardrobe, and this season we’re offering a variety of jeans to suit every style. Mid to high-rise, skinny to wide-leg, and everything in between. Pair them with a classic denim shirt, soft and cozy crews or a stylish jacket to complete the look.
Speaking of outerwear, jackets are the must-have item this Autumn, offering warmth, comfort, and a trendy finish to any outfit. There will be a variety of jackets on offer at Innocence & Attitude. As well as our mix-and-match basics, which make it easy to create versatile outfits that work for any occasion.

Trending: Bold, recognised and loved graphics

One of the biggest trends this Autumn? Bold, statement graphics across all categories, kids, ladies and mens fashion. Whether it’s branded tees, standout hoodies, or eye-catching prints, these pieces add personality and a modern edge to any outfit. If you love showing off your favourite brands in style, this is your season!

We’re Here for Every Season, All Year Round
One of the things that sets Innocence & Attitude apart from the big retailers is that we stock clothing for every season, all year round. Heading overseas during the Aussie Winter and need bathers? We’ve got them. Need a warm jacket in the middle of Summer? No problem.
Unlike major chains that rotate stock seasonally, we make sure you always have access to what you need when you need it.
Plus, by shopping with us, you’re supporting a locally owned and operated business that is committed to offering high-quality Australian brands. Your support helps small businesses thrive while giving you access to unique, stylish, and practical clothing choices for the whole family.
This Autumn, stay cozy, stylish and ready for any occasion with Innocence & Attitude. 

Shop our Autumn Collection now and discover fashion that fits your lifestyle every season and all year round!

We're excited to announce the expansion of our collection to include a stunning range of ladies wear!

At Innocence and Attitude, we're committed to providing stylish, high-quality
clothing for women of all shapes and sizes. Our recent addition to womens fashion features three fabulous brands: All About Eve, Silent Theory, and Foxwood.

All About Eve

Brings a refreshing blend of contemporary fashion and effortless style. Their pieces are perfect for everyday wear, featuring trendy designs that easily transition from day to night. Whether you're looking for a casual outfit or something more sophisticated, All About Eve has you covered.

Silent Theory
Silent Theory is all about creating a relaxed, laid-back vibe. With a focus on comfort and versatility, their collection includes essentials that can be dressed up or down. Expect to find soft fabrics, unique prints, and easy-to-wear silhouettes that will quickly become staples in your wardrobe.

Foxwood
For those who appreciate a classic touch with a modern twist, Foxwood is the brand for you.
Their pieces are designed with an eye for detail and a commitment to quality, ensuring you look good and feel great too. Foxwoods collection includes timeless styles that celebrate the beauty of simplicity. Size Inclusivity.

At Innocence and Attitude, we believe that fashion should be accessible to everyone. That's why we offer sizes 6 to 16, and sizes 18 to 22 when available. We also have oversized styles to cater to those who require larger sizes. We aim to ensure that every woman feels beautiful and confident in what she wears.

A Journey of Discovery
Launching our ladieswear collection is just the beginning of an exciting journey for us. We understand that this will be a trial-and-error process, and we're committed to learning and evolving with our customers needs. Your feedback is invaluable, and we're here to listen.
Over time, we'll better understand what styles, fits, and sizes resonate most with our customers, allowing us to curate a collection that truly reflects your preferences.
We invite you to visit us and explore our new ladieswear collection. We can't wait for you to discover the beautiful styles from All About Eve, Silent Theory, and Foxwood. Your fashion journey starts here at Innocence and Attitude, where style meets individuality!
Ready to refresh your wardrobe with styles from our latest ladieswear brands? Visit us in-store to explore the full range and try on your favourites, or shop online from the comfort of your home. Whether you’re adding staple pieces to your closet or searching for something unique, you’re sure to find it here.

Discover the new Innocence and Attitude ladies collection today and embrace fashion that fits you perfectly!

As the days grow longer and the chill of Winter fades, it's time to shake off those
layers and welcome Spring's fresh, vibrant energy! At Innocence & Attitude, we're all about embracing the change of seasons with a wardrobe refresh that perfectly
captures the spirit of Spring.

Bulky hoodies, tracksuits and jackets are still available for the colder days. Or for
overseas travellers or sending styles overseas for family and friends. 
The store is now transitioning into bright colours, playful patterns, matching sets and lightweight fabric perfect for the warmer days of Spring/Summer. Whether you're shopping for your little ones, tween/teens or the men in your life, we've got the perfect pieces to keep them stylish and comfortable. 

For the Littlest Trendsetters
Our baby and toddler collections have adorable options that make springtime
dressing a breeze. Think soft cotton tees, breezy dresses, and cute shorts in
cheerful hues that will brighten any day. Plus, with our selection of easy-to-wear
outfits, your little ones will be ready to explore and play in style.

Teen / Tween Dream
Spring is all about self-expression, and our tween section is packed with options that let their personalities shine. From trendy skirts and dresses for the girls to cool tees and shorts for the boys, we've got everything they need to make a statement this season. And, of course, no Spring wardrobe is complete without a splash of colour—think vibrant blues, sunny yellows, and playful pinks that capture the season's essence. Matching tees with fleece shorts are the biggest trend that you will see this season. Splash of colour - washed black and grey marle are always offered which the girls love. But you'll see bright orange, aqua blue, greens, animal prints. Bold rubber bubble graphics are on offer again for the girls.  And an array of colours for the boys. 

Men's Edit
Our spring collection offers casual and smart-casual options for men ready to
transition their wardrobes. Crisp shorts and fresh tees are perfect for layering as the weather warms up. With styles ranging from classic to contemporary, they'll find just what they need to step into Spring confidently. Special occasion wear pieces will also be on offer. You can mix and match chino pants, shirts, blazers, ties and stylish belts for the perfect outfit.

At Innocence & Attitude, we're more than just a clothing store—we're your go-to
destination for the latest spring fashion for kids of all ages, and men. So, why not pop in and see the new collection or check out the online store? Let's make this Spring the most stylish one yet!

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