Hello...Hello...

How are we all? 

Its Carrie-Ann from the Innocence and Attitude kids clothing store located at Swan Hill Victoria. A stunning town located along the mighty Murray River. North West Victoria. 

Wow what a whirlwind end of 2021 it was! I put a huge effort in working 5 weeks straight in the shop without a day off leading up to Christmas! Offering extended hours and opening 7 days a week. And it was so worth it!

Thank you to you all for your incredible support. Hundreds of kids would of looked the part and would of been absolutely stoked to receive cool clothing styles from Innocence and Attitude. 

I had a couple of public holiday off to recuperate, my goodness I needed it. I was exhausted!!  It was so nice to spend a few days with my hubby and kids also, and just chill. It was quite a warm few days here, 40 degree days. So it was movie days and swimming in the pool.  

And now here we are, the second week into January. And its far from what I imagined the start of the year was going to be. Since the New Year celebrations, Covid infections and isolations have escalated very quickly. It surrounds me. Every business and workplace, in every industry, in every community is being effected. Staff shortages are prevalent. So I am keeping low. Going to work and home. Trying my best to ride the wave unscathed. Taking each day as it comes. And keeping my family well!

But its not all doom and gloom. Im working on a few things for Innocence and Attitude. Theres always ideas being thrown around, and plans in place. Always striving to grow my business. Make it bigger and better. I also listen to my customers wants and needs. And try to resolve these problems. And fill some of the voids if I can. 

Innocence and Attitude is a unique store. There is nothing like it! Its so lovely to hear how much you all love it too. The positive and encouraging feedback from you all fills my heart. So Thank you! Its so lovely to know you love what I do and have on offer. What the business stands for. And making many kids and families HAPPY! For me thats what is the most rewarding!